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Talking tourism, food & bridges

This week has been historical with the official opening of the Queensferry Crossing by Her Majesty the Queen. Bridges, such as the Queensferry Crossing, are a lasting reminder of a nation’s engineering expertise and never fail to attract global interest and it’s fitting that it should open during the Year of History, Heritage and Archaeology.

This week has also seen the launch of Scottish Food & Drink Fortnight – a celebration of our outstanding food and drink produce. The fortnight ties in with the our themed year, profiling a range of different food themes. If you’re taking part, remember to use #scotfoodfort to showcase what you’re doing.

And finally, over the weekend, news that Rough guide readers had voted Scotland the most beautiful place in the world was re-shared across social media and news channels giving the country some fantastic coverage. We are delighted that Scotland received this remarkable accolade, but it will not have been a surprise to anyone who has encountered our wonderful country.

Of course with great beauty comes great responsibility and we urge both visitors and residents alike to respect Scotland's natural assets to protect and preserve them for many generations to come.

There’s lots more food for thought in this month’s enewsletter – enjoy.
Kind regards

Malcolm Roughead, OBE
Chief Executive, VisitScotland

Talking tourism, food & bridges

06/09/2017
This week has been historical with the official opening of the Queensferry Crossing by Her Majesty the Queen. Bridges, such as the Queensferry Crossing, are a lasting reminder of a nation’s engineering expertise and never fail to attract global interest and it’s fitting that it should open during the Year of History, Heritage and Archaeology.

This week has also seen the launch of Scottish Food & Drink Fortnight – a celebration of our outstanding food and drink produce. The fortnight ties in with the our themed year, profiling a range of different food themes. If you’re taking part, remember to use #scotfoodfort to showcase what you’re doing.

And finally, over the weekend, news that Rough guide readers had voted Scotland the most beautiful place in the world was re-shared across social media and news channels giving the country some fantastic coverage. We are delighted that Scotland received this remarkable accolade, but it will not have been a surprise to anyone who has encountered our wonderful country.

Of course with great beauty comes great responsibility and we urge both visitors and residents alike to respect Scotland's natural assets to protect and preserve them for many generations to come.

There’s lots more food for thought in this month’s enewsletter – enjoy.
Kind regards

Malcolm Roughead, OBE
Chief Executive, VisitScotland

About our Newsletter

03/05/2017
Find out more about how our "Smart Newsletter" works and how it will benefit you.

Learn from the best, celebrate the best and meet the best

30/03/2017

There’s a real buzz around tourism at this time of year with the ‘big 3’ all taking place - conferences, Thistles and Expo - allowing us to learn from the best, celebrate the best and meet the best in Scottish tourism.

March brought with it one of the most important points in the tourism industry calendar – Scottish Tourism Week. 
It has offered a major opportunity for tourism leaders and business owners to gather and hear about developments, challenges and opportunities.

 

At the end of the first week we saw the national final of the Scottish Thistle Awards, celebrating the fantastic achievements and innovations of our tourism and hospitality sector, which continues to deliver a world-class visitor experience. Congratulations to all of the finalists (view the full list).  The 2017/18 Scottish Thistle Awards is now open for entries.

 

And so we move to April and soon our annual business to business travel trade event, VisitScotland Expo (26 – 27 April).  But before that, Easter weekend of course is always a hugely significant time for the tourism industry with visitors experiencing all that we have to offer across Scotland.  I do hope it proves to be a good one.

Enjoy this month's eUpdate.

Kind regards
Malcolm Roughead, OBE
Chief Executive, VisitScotland

Regional eUpdate - December 2016

15/12/2016

What a year 2016 has been, it started with the Year of Innovation, Architecture and Design – a Theme Year that has captured the imagination of not only consumers but the industry too.  Events and activity have lived up to the Year's name.

We also launched our Spirit of Scotland campaign.  We’ve been selling Scotland with Scotland and extending our reach by working with the tourism industry and the people of Scotland - or those who just love Scotland - to promote our fantastic country in new and exciting ways.  The results are in and guess what?   #ScotSpirit is everywhere. Read the report.

Finally, we have seen the launch of the Year of History, Heritage and Archaeology 2017. Scotland is the land where great legends were made throughout history, and so it’s only apt that we should have such unique events and activities lined-up to celebrate the year.  We know for a fact that visitors come to Scotland to experience our history and heritage and look forward to welcoming them in the coming year – and beyond.

I do hope you have a wonderful Christmas and a very prosperous New Year. Enjoy this month’s eUpdate.

 

Kind regards
Malcolm Roughead, OBE
Chief Executive, VisitScotland


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