eUpdate

Are you promoting Scotland with Scotland?


Tourism is leading economic transformation across Scotland. It’s more than a holiday experience – it is integral to sustaining communities across Scotland by generating income, creating jobs and stimulating social change - and worth £11 billion to the Scottish economy.

We promote Scotland with Scotland. Partnership and collaboration are at the heart of Scottish tourism and we work with the local industry to develop and deliver innovative initiatives that grow the visitor economy across the country.

We want every person in every community to be an advocate and ambassador for Scotland – informing and inspiring visitors with local highlights, hidden gems and must-see attractions in every region of the country. You can read examples of this within this month’s e-newsletter.

Scotland’s reputation as a quality destination relies on continued investment and innovation to ensure that current provision meets future demand. And we look forward to continuing to work with you to bring economic success to Scotland and its regions.

Finally, we asked you to rename the e-newsletter last month and you have chosen Tourism Insider. The winner of the Year of History, Heritage and Archaeology event tickets was Lesley Pickles from Falkirk. Thanks to all of you that took the time to complete our survey. Enjoy this month’s Tourism Insider.

Kind regards

Malcolm Roughead, OBE
Chief Executive, VisitScotland


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Hop, skip & jump into the Borders

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Festival fever has hit the Borders!

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'Hidden Gems' of the east

Festival fever in Ayrshire & Arran

Meet Ceilidh Egan

Festival fever has hit D&G

Meet Caroline Robertson

Who are our industry innovators?

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Discover the wonders of Stirling!

Area Tourism Barometers

Delivering for and with Argyll & The Isles

All aboard for Oban

Oban Morsels Growth Fund case study

Delivering for and with Orkney

Quality boost on Orkney!

Orkney: the place to be

Hidden gems and stunning pub walks

Delivering for and with the Outer Hebrides

New look for updated Marine Code

Life's a beach

Industry Fife Five

Fife business adds a touch of gold

Delivering for Edinburgh & the Lothians

Borders Railway gathers steam

Graduating with tourism honors

Outdoor inspiration for your visitors

A tourism leadership group is born

Edinburgh Tourism Security Briefings

Delivering for Dundee & Angus

An event-full summer

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