Are you set for a successful 2018?

This past year has seen partnership and collaboration at the heart of our activity, supporting local industry to develop and deliver initiatives that capture visitors’ imagination and that encourage them to see more of Scotland. We couldn’t do it alone and we’d like to thank you for helping to make Scotland a fantastic place to visit, work and live in.

Tourism is of course more than a holiday experience. It is integral to sustaining communities across Scotland by generating income, creating jobs and stimulating social change – and is increasingly sensitive to consumer trends and economic conditions. In today’s rapidly changing world, having an informed outlook is vital.

Our annual trends review has highlighted key trends developing within the tourism sector for the coming year, with the intangible link between the visitor and landscape set to play a significant role. Read more in this month’s update.

The team at VisitScotland would like to send you season’s greetings and wish you a very successful 2018. Enjoy this month’s Tourism Insider.

Kind regards

Malcolm Roughead OBE
Chief Executive, VisitScotland

Lord Thurso visits the Borders

Life… but not as they know it

Thistle be our night

Coorie in, an bide a while

Make the most of 2018

Thistle be our night!

The Great Porridge Tour

You're welcome!

The wonder of Winter Festivals

Tourism is everyone’s business

YOYP2018 event launch

The wonder of Winter Festivals

Scotland’s Winter Festival

Thistle Award winners 2017

Futureproof –YOYP signature event

Adventure specialists make tourism splash 

Scotland’s Winter Festival

Thistle Award winners 2017

Perthshire Tourism Barometer 

Like, and share your news

Scotland’s Winter Festival

Thistle Award winners 2017

Picture perfect Fife

Fife Tourism Barometer

Porridge Tour featuring Dundee

Dundee & Angus industry events

Futureproof –YOYP signature event

Digital without the jargon

Tourism Industry Barometer

News to get the town ticking

The ultimate porridge holiday

Historic hotel strikes gold

Digital without the jargon

Steering visitors in right direction

Glasgow Gift Card

Create an Accessibility Guide

Celebrating our heritage in 2017

The Helix gains further stardom

Thistle be our night!

Forth Valley Tourism Barometer

Stirling is feeling festive

VIP treatment in the Outer Hebrides

Celebrating our heritage in 2017

Fife Tourism Conference 2017

The ultimate porridge holiday

New 'rural venue of excellence'

Progress for the South of Scotland

Get ready for YOYP!

Highland Tourism Conference 2017

Are you China ready?

A legendary new campaign

A penchant for porridge

Thistle be the night!

A penchant for porridge

Do you have an accessibility guide?

A penchant for porridge

A fresh taste of Shetland!

A natural high for Shetland

Growth Fund Toolkit

Digit-ALL about Aberdeen & Aberdeenshire

Wild Heather need YOU!

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