eUpdate

Ayrshire & Arran golf promotion in full swing

The VisitScotland Prestwick Office have taken a 2 page advertorial in Bunkered Magazine. Bunkered is the UK's top golfing magazine with a readership of 195,000.

The piece will highlight upcoming prestigious events like The Seniors Open and the 2009 Open at Turnberry. It will also provide information about the great value golf passes and short break offers. Covering the areas championship courses and hidden gems, this is a great way to reach the UK's Golfers.

A competition will be run in conjunction with the advertorial highlighting the Parkstone Hotel and St Nicholas Golf Course who have generously provided the prize. The Golf Guide will be used as fulfilment.

Project Marketing Assistant Heather Calder said, "Bunkered is a great vehicle for reaching golfers. It is a trustworthy source and a great opportunity to get coverage for the area."

In addition the VisitScotland Prestwick Office will be running an advert in Scottish Club Golfer. This will be part of an island golf section, an article focussing on the excellent courses available on Scottish islands including Arran and Cumbrae.

Finally, Golf Punk Magazine is coming to the west coast for a press trip. Working with consumer PR the VisitScotland Prestwick Office has put together an itinerary for the 3 journalists and a photographer.

Golf Punk Magazine has a readership of 80,000 and 9 international editions. This is a great opportunity to get coverage for the Ayrshire courses in the UK & Ireland and abroad.

For further information please contact Heather.Calder@visitscotland.com

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