Tourism is just the job

The number of people working in tourism in Loch Lomond & The Trossachs, Stirling & Forth Valley went up by 13.3% between 2014 and 2015, according to newly analysed employment data*.

This is ahead of the 10.7% increase in the number of people working in tourism across Scotland. Additionally, this is also above the 4% rise in Great Britain as a whole. This includes data from Clackmannanshire, Falkirk, Stirling and West Dunbartonshire.

Stirling is the biggest tourism employer in the area, with 5,800 (12.6%) people employed in the industry and had an increase of 28.9% in the five years between 2011 and 2015.

West Dunbartonshire had a massive increase of 41% to 3,100 employees between 2014 and 2015.

Falkirk had a 30.2% increase in the five years to 2015 with Clackmannanshire having a 19.2% increase.

Figures from the Office for National Statistics (ONS) and published this month (January 2017) on show that, between 2014 and 2015, the number of people employed nationally in the sector grew to 217,000**.

The 217,000 members of the Scottish tourism industry represent 9% of the country’s total employment and is the highest tourism level since Business Register and Employment Survey (BRES) records began in 2009.

Just over 53,000 people work in hotels and other accommodation nationally (up 14% to now comprise almost a quarter of the total), while 37,200 are involved in “beverage serving activities” – a sector which saw a 27% increase on 2014 figures and which now comprises 17% of the total.

You can view VisitScotland’s Tourism Employment in Scotland research paper now.

*UK Business Register and Employment Survey (BRES) first published in September 2016

**The employment statistics referenced here use the Scottish Government’s preferred Growth Sector definition of the tourism-related industries (as opposed to the international definition of Tourism as used by the Tourism Intelligence Unit at the Office for National Statistics) for monitoring change in the sector as detailed and available in the Growth Sector Statistics Database.

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